Gurney Paragon Mall is one of the most prominent shopping destinations in the Northern Region of Peninsular Malaysia, and it marked Hunza Properties Group’s foray into real estate investment. It is located along the affluent promenade of Gurney Drive, where high-end commercial establishments, hotels, and sought-after residential addresses are found. This iconic development of Hunza opened in 2013 to much fanfare with never-before-seen brands in Penang, offering an all-new, all-different retail experience. It is highly accessible via the Gurney Drive seafront and the stretch of Kelawei Road heading towards the beachfront district of Batu Feringghi and equipped with more than 1,500 car parks. It is also one of the few select malls in the world with an integrated heritage institution (St. Jo’s Building in the ground of Gurney Paragon Mall). The 100-year-old building with distinctive colonial architecture inspired the overall design of Gurney Paragon Mall – which serves to testify its narrative to Penang’s brand as a renowned UNESCO World Heritage Site.
From the get-go, Gurney Paragon Mall has established its premium positioning through the presence of luxury retail outlets such as Michael Kors, Swiss Watch Gallery, Rolex, Tory Burch, TUMI, Polo Ralph Lauren and Chow Tai Fook. It is also home to the first-ever Jaya Grocer (an upmarket grocery chain), LUSH, Putien and Haidilao in Penang, as well as a number of global brands such as H&M, Sephora, Victoria’s Secret and Lacoste. Street food connoisseurs will also be delighted with the selections of local cuisines available in JustFood – Gurney Paragon Mall’s in-house local food paradise, on top of other delectable choices.
This circle of select brands and experiential shopping in Gurney Paragon Mall has uplifted the retail status and contributed to the growth of luxury tourism in Penang. With its strategic location in the tourist & commercial belt, Gurney Paragon Mall enjoys a healthy stream of shoppers from both holidaymakers and locals. Other than being a key driving force for the tourism industry in Penang, the mall also capitalises on the state’s positioning as a major tourism hub in Malaysia. Arrivals via the international airport (2019: 8.3 million passengers) and the cruise terminal (2019: 450,000 passengers) from key markets such as Indonesia, Singapore, the Middle East, Europe, North America and East Asia contribute immensely to the portfolio of shoppers visiting Gurney Paragon Mall.
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